12 mistakes junior designers need to avoid for a better career in UX
or 12 things junior designers need to focus on for career growth
In my 4+ years in the design field, I have interviewed, hired, and worked with a good number of designers. I also started as a junior, and while people who were working with me are still in intermediate positions, I was able to hack through my career and am currently a lead UX designer. A good number of times, I have joined a company and gotten a lead position over people who were working at the same company before me.
So, what did I do correctly? which my other colleagues seem to trail. I have put together a list of things which, when looking back at, I seem to outperform other junior designers, which helped me with my career. I have divided the list into 2 categories. 1. Self-improvement and 2. Job search tricks.
Self-improvement
1. Exercise UX skills regularly
I know this sounds like a very generic tip, but trust me, it helps the most. You cannot master any skill without practice. You must have heard this from a lot of people and ignored it, but it makes a difference in the long term. Also, I am not telling you to practice all the skills in UX and keep getting better at it; rather, I am suggesting the opposite of it. UX is too big to practice all the skills, and it will take you forever to practice all the skills. So, take one skill and master all aspects of it. Also, take something broader that you enjoy.
Remember, work should be fun. You are not preparing for war. My favorite thing when I was a junior was to keep honing my visual design skills. I knew from the beginning that I enjoyed the visual designs more than the research side of UX. Although in the end, I wanted to become a complete UX designer and not only a UI designer, I set myself on a mission to conquer visual design skills first. One of my favorite routines, which I still suggest to a lot of junior designers who wants to improve their visual skills, is to go on Dribbble and try to recreate the exact design of the most trending and beautiful-looking shots. I know I am telling you to copy someone’s work, but trust me, you will learn a lot of small things when you work on it.
Once you master this level, you can dig deeper and improve in specific areas. For example, if you want to become better at the layout, then you can copy just the layout from one Dribbble shot and apply it to five other shots with their existing design style. This way, you will learn which elements work on which layout more. With only this exercise and combinations of it, you can learn all the different aspects of visual design and get better at it.
2. Always explain your design decisions
This again sounds like a no-brainer, but a lot of junior designers I have seen who, after finishing the design, have no idea about why they used certain elements in their design. Having explanations for all of your design decisions has two benefits: one, you will be less likely to use something that is there just because you like it and does not serve any purpose for better UX, and second, you will have a higher chance of designs getting approved. When you are presenting your designs to either stakeholders or managers, or presenting your case studies in an interview, your first priority is to make it easier for another person to say yes, and by always explaining your design decisions even before being asked, you are doing exactly the same.
3. Learn the psychology behind the design.
Psychology is basically decades of research done for you by experts with a proven track record. After learning the psychology behind designs, you can make wiser design decisions, and it will help you while you explain those decisions, since you now have years of research behind your design. There are quite a few books on it, and if you are like me, who always starts a book and never finishes it, then there are a few websites like growth.design and lawsofux.com which can help you with these psychologies in bite-size content.
4. Present your design nicely
Another thing that was obvious to me and the designers around me were not paying attention. A lot of designers think that their job is done once they complete their designs and now it is up to management to approve them. But, it is not done until it is done, which means your job is not done until your design is shipped and end users can use it. Thus, it is your job to make sure that the pathway to it is as clear as possible. If I wanted you to take one thing out of this article, then it would be this. You need to make sure you make it as easy as possible for your designs to get shipped. You need to handle everything smartly in between, from stakeholder management to engineering collaboration, and do everything you can to make this path as smooth as possible.
It won’t be easy in the first few rounds, but you need to adapt and improve. You will run into technical difficulties a few times, which will teach you to collaborate with engineers early next time. But, in the end, this one mindset will help you the most in your career. By presenting your designs nicely, you are making it easier for them to say yes, I am not saying this, but the psychologist is. According to research done by Hitachi Design Studio in 1995, users are strongly influenced by the aesthetics of any given interface. Thus, you are more likely to get your design approved if you present it nicely.
5. Keep improving your workflow
One major difference you will find between junior and senior designers is their workflow. Senior designers sees the bigger picture, and they spend less time on small things like drop shadows or font styles, which will have less effect on the final result or business metrics. That is not because they don’t care about the craft that much, but rather it is because they have a faster and more effective workflow set for these smaller things. Let me tell you a little secret about how to achieve that. Always keep a reference of what worked for you in the past. It can be elements, it can be processes. Always keep a note of what worked well in your previous project, and next time you can modify that rather than work from scratch.
For example, I used to spend a lot of time adjusting drop shadows, and after one point, they all used to look similar, and I used to give up. However, now I have a set of fixed drop shadows that worked previously for me, and every time I want to use them I can refer to one of them and then work my way up rather than starting from complete scratch. When something is completely new to you, you can always refer to someone else’s work. UX is a really big and open field. A lot of companies often share their resources, and if you dig deep enough, you will find something similar for your project as well.
6. Stay flexible with your process
As you work in the real world, you will realize that it is really hard to follow the process you learned in school. This is not the case with only the design process, but almost anything you learn. The biggest difference in anyone’s career is how they deal with situations that they have not learned to deal with in school. No matter how good your course or Bootcamp is, it is almost impossible to teach all the stuff you will face in the real world. Thus, having mentors is really effective.
What you learned in school is for an ideal situation, which is almost never going to happen, so you need to be flexible when applying what you learned in class.
I still remember when I first came across the Double Diamond design process. I instantly thought this is the process everyone should follow and I would definitely follow it in all of my projects. Soon after working in the real world, I realized that is not possible. Thus, I created my own process for reference, which I seem to follow most of the time and which suits a more agile environment. I am not saying that none of this process will work, but it might not work the way you learn. Also something to note is that each step of the process is important, but you might not get time to follow those steps in the right order and each step will have a different value depending on the project. So you need to be flexible about following the process you learn in class.
7. Write about UX
This is the most underrated advice, according to me. Rarely does somebody talk about it if anybody at all, but one thing I have observed in my time with good UX designers is that they almost always used to write or talk about UX even when they were at an early stage in their career. This has a few benefits. When you are writing something, you will end up doing a little extra research, in the hope of helping someone with the topic. This whole process will make you better at that topic.
Think of it this way, if you don’t write that article, then you will not put an extra effort into researching different aspects of it and your knowledge of that will be limited. Also, while researching that topic, you will read similar articles around that topic and you will unconsciously learn more about it. Also, writing is a very important skill in UX, and by writing about UX, you will start getting better at it.
One tip I will give about writing is that you should just write about whatever you are comfortable with and don’t spend too much time perfecting it. Your initial articles will be really bad, and it’s totally fine. That’s how things are, at the start of anything. Also, when you choose a topic to write about, don’t think too much about the scope of it. Just write while keeping in mind that if you had read this article earlier, it would have helped you. Write for yourself; that is the best way to write. You will be really surprised by the fact that something that seems obvious to you is actually helpful and valuable to others.
One of the major benefits of writing as a junior designer is that it makes you more mature about UX and it stands out in your application. When you write about UX, it shows that you do not only want to be a good designer, but you want to help others become good designers as well. By writing about it, you are teaching about it and also learning and advocating about it. This shows that it’s just not a job for you, but you breathe UX. When a design manager is looking at your portfolio and sees this, it indicates that you are a mature UXer. When they are hiring junior designers, 9 out of 10 managers will choose someone who can be a good senior designer one day. They are not hiring you only because of your current skills, but rather because of your potential. This brings us to the next category of this topic, job searching tricks.
Job searching tricks
8. Talk about business metrics
Believe it or not, but the number one reason anybody hires you is that they can make more money than you will charge. This is business 101. One of the biggest mistakes junior UX designers make is thinking that they only need to care about the users. Users of course come first, but that is not the only thing you need to care about. If you can not prove how hiring you is beneficial for a company, nobody is going to hire you. One of the best ways to show that is by saying it in your resume and portfolio. This brings us to our next point.
9. Show the numbers in the resume
On average, recruiters spend only 6 seconds on a resume. You have 6 seconds to convince a stranger that you are worthy of their time to interview you. I have looked into hundreds of resumes and what I do, I scanned through them as fast as possible. Now how can you stand out during that scan, by talking about results and showing numbers. Why do numbers matter? a. it is easier to understand as our brain can compare two numbers; and b. it is easier to scan.
I know that you have heard this a hundred times, and I know the problem is that, you don’t have anything to write about other than your skills and potential. But, this is what separates better designers from average ones. A good designer is a problem solver, and this is where you need to be creative and solve this problem. Even if you did not work on the real project, you can still find numbers from the class project. You can write about how you did user testing and how much it improved the designs. Let’s work from the back, goal of a resume is to get you an interview, not a job. To get an interview, you need to impress someone in 6 seconds, and for that, you need to make it easier for them to scan, and showing numbers will get the attention of the recruiter.
10. Choose one side, yet don’t be afraid to jump to another side
You must have heard that there are different types of UX designers, I myself am a generalist. But the good thing to do while you are junior is to master one skill and leverage it to your advantage. You need to understand that UX is a pretty big field and it is always evolving and improving. It will take a really long time to learn everything. Thus, choose something that you feel is your strength. When I was a junior, even though I wanted to improve my research skills, I focused on visual skills. I observed that there were more opportunities on the visual side in the UI/UX roles. A lot of my friends who got the jobs were the ones who had visually better-looking portfolios. Why, because of the same psychology, humans are biased towards better-looking things. Even now when we are hiring new junior designers, hiring departments and management choose candidates with better-looking portfolios over others.
11. Ask a lot of questions in an interview
This is another thing that is very small but impactful. When I am interviewing someone and at the end, the interviewee does not ask any questions, it makes that candidate less interested in the position compared to the person who asks questions about the design team structure, culture of the company, etc. These are pretty small things, but they show how much you want to work at the company. It shows that you are not in a hurry to get any job, but rather that you want to work at a good place, which shows your maturity. I have seen a lot of junior designers making this mistake. Try to do some research and ask some questions to show that you are a valuable candidate and you want to start a job only if it deserves you. It is a win-win scenario; it will increase your value in the interviewer’s eyes, and it is also healthy for your mental health. If you do not respect yourself, then nobody else will.
12. Should you make a cover letter?
This is something new that I have found out recently and something that could be helpful in the future. Cover letter Yes, that thing which most of us hate. When I was a junior, I used to skip those applications that required a cover letter. I used to think that a cover letter is something associated with the older generation and companies that are fun and enjoyable do not require such things as it is the same information as a resume and portfolio. I used to skip those job applications, thinking these companies were too corporative and boring to work with, and they did not deserve me. I used to do exactly what they wanted me to do.
Even though UX is filled with the younger generation, which assumably hates cover letters, I have recently started to see some good companies asking for cover letters. One of the reasons behind that (which is an assumption in my opinion) is to filter out job applicants. By doing this, they will only get applications from candidates who are really interested in and dedicated to that job. And as a person who has seen and gone through a lot of applicants for a job posting, it makes sense.
Now it is a totally debatable topic and it is your personal choice to apply for job which requires a cover letter. But one thing is for sure: there will be less competition in those applications. So I would suggest going for it. One tip for making a cover letter again is to not follow the structure you will find on Google. Think outside the box and make some unique cover letters. You were anyway thinking about skipping this job posting, you might as well give it a shot and stand out from the crowd and show your personality.